in this issue
in brief
Conservative Clothing Colour = Interview Success?Revving Up Your Emotions
moments in business history
The iPhone's Introductionpoland
Czech Mate: Investing in… Czechiainternational
NATO in the Post-Truth AgeNASA’s Wonder Women
School’s in Session
cover story
Donald in DCbusiness profile
A Snapshot of Evan Spiegelbusiness woman
Eileen Fisher – Simplicity Personifiedbusiness trends
New Job? It’s a DateThe Sneakerheads of Wall Street
money
Scotch Whisky on the Rockstravel
Finland – Land of a Thousand Lakestechnology
Charging Aheadmanaging people
Guru Review: Chris Anderson – a Man with Ideas Worth SharingPicking Up That Pay Rise
Breaking the Habit
business language
Workplace Dialogues – Change Is in the AirLanguage Test
Influential People
Book & Film Reviews
Dodatek "Fintech"
Letter from the Business English Magazine Team
Dear Readers,
It’s been a shaky old time of late, what with Brexit, President Trump and his alternative facts, but at least you can rely on BEM to appear and help you keep your business knowledge and your language skills up to speed.
Indeed, Donald himself takes centre stage in this issue, as Jonathan Sidor takes on the unenviable task of trying to predict what lies in store for us all in the Trump era, while Michael Gaylord looks at how NATO might be affected by the current situation. Brexit also rears its ugly head inside, as Mr Sibbald ponders what lies in store post-Brexit for Scotland’s biggest export earner – whisky. Will it be a tonic, or will it leave the industry on the rocks? Heaven forbid!
If all this rotten news is getting you down, then perhaps you need to get away from it all? Look no further – BEM gives you the low-down on Finland and the recently rebranded Czechia… Where, I hear you ask? Read on to find out.
On a lighter note, Janet Sandford gives us an insight into the world of Eileen Fisher, a fashion guru influenced by Catholic school uniforms, and Chris Anderson – the man behind TED, the inspirational talks, not the foul-mouthed bear.
Elsewhere, look out for a new feature, Moments in Business History, beginning with the sparkling moment when Apple launched its first iPhone to an unsuspecting world. So, smartphones at the ready, tablets turned on, turn the page and launch yourself into the latest edition of BEM. Happy reading!
the Business English Magazine Team